Tuesday, April 24, 2012

Stationary Package

stationary package-The printed pieces that a company utilizes for communication purposes.


When establishing a business, it is very important that all communications are well coordinated.


Includes business card, letterhead, and envelope.


business card-An essential part of a stationary design.  When you hand someone your business card, they will form an immediate opinion about your company.  Your business card does more than tell people how to find you: it says something about your company-its mission, its culture.


Typically includes: logo, company name, employee name, title, phone number, fax number, email address, company address, and web address.


design tips


must be 2"x3.5"


horizontal or vertical orientation


check for accuracy


check for unity...continuity among other pieces


typical margin is .25" to .125"


letterhead-A printed piece of paper used to send letters.


typically includes: logo, company name, company address, phone number, fax number, and web address.


design tips: must be 8.5"x11" (standard), must be vertical orientation, must leave room to write the letter, memo, etc-big empty space in the middle, check for accuracy, and check for unity.


envelope-The packaging the contains the letter/form when being mailed.  Standard #10 envelope.


typically includes: logo, company name, and company address.


design tips: must be 9.5"x4.125".



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